论文标题:企业核心竞争力理论及应用研究
Research on Guarantee of Peasant Rights and Interests and Innovation of Rural Land System
论文作者 王枫
论文导师 王秀丽,论文学位 硕士,论文专业 企业管理
论文单位 对外经济贸易大学,点击次数 657,论文页数 53页File Size2524k
2003-11-01论文网 http://www.lw23.com/lunwen_5650957/ 核心竞争力,竞争战略,学习机制
Core Competence;Competition Stratagem;Study Mechanism
中国要发展强大，首先中国企业要发展强大，即企业要有竞争力。尽管中国企业已进入世界500强，但核心竞争力的缺乏使我国企在全球竞争中仍难取得优势。目前，在我国经济发展中，缺乏一批能够支撑和带动经济结构优化升级的大企业，特别是缺乏拥有自主知识产权、主业突出、核心竞争力强的大公司和企业集团。而我国的中小民营企业，大多技术能力低下，产品技术含量低，随着竞争日趋激烈，中小民营企业的这些弱点已逐渐暴露。研究如何提高企业竞争力，从未像今天这样显得如此重要。理论和实践表明，建立和培育核心竞争力，是提高企业竞争力的关键。核心竞争力作为一种新的管理思想，其应用和研究受到越来越广泛的重视。这些决定了本文的研究重点：什么是企业核心竞争力，核心竞争力的当代趋势及我国企业核心竞争力现状，企业核心竞争力战略理论研究，并在此基础上提出如何提高我国企业核心竞争力的建议。文章分为三个章节，本着提出问题，分析问题，并最终提出问题的解决思路的原则进行阐述。第一章先对竞争力和核心竞争力进行了概念描述，继而对当今国际局势下的中国企业竞争能力现状作一简要分析，提出了在我国企业中引入核心竞争力概念的必要性以及实际操作的难度。第二章对核心竞争力理论和战略管理理论进行了进一步的深入研究和应用分析，并提出了企业建立竞争战略和学习机制对企业形成核心竞争力的巨大影响和推动作用，从各个角度对核心竞争力进行深刻剖析。第三章在前两章的基础上，对我国如何提高企业核心竞争力提出了一些设想和建议，特别针对大型和中小型两类不同类型企业，在企业竞争战略和学习机制方面分别给予不同阐述。在结构上本文采取上下呼应，前后对杖，从理论设计和个案分析入手的写作方法，研究企业内部运行机制，反映核心竞争力的动态特性，把核心竞争力对企业，尤其是对我国企业的影响与作用，及如何建立、培养并完善企业核心竞争力作了论述。从全文来看，文章建立在两条主线之上。一条是明线，以企业核心竞争力的概念、小何提龙我自企止的核.‘竟争力特征、研究及使用和强化的方法为引，其中着力强调了竞争战略和学习机制对企业建立、维护和发展核心竞争力的巨大推动作用;另外一条是暗线，以国际、国内的经济环境、竞争局势、企业现状贯穿始终，突出了全球化和知识化对我国企业加强、加速形成具有自身特色核心竞争力所发出的挑战。 针一对如何提高我国企业核心竞争力木文提出了如一下建议:发挥企业在技术、管理和制度方面的创新精神:增强企业竞争战略的制定和完善;大力推行企业的学习机制，特别是仿效技术创新对企业的借鉴作用。无沦是大型}t{l有企业，还是中小民营企业，这些建议无疑都是可以适用和推广‘的，但是其中的某一点，对于不同类型的企业可能会有更深的借鉴意义。 中国企业的经营者和管理者，只有深入认识企业核心竞争力的内涵，充分吸收和借鉴国外企业的成功经验，刁’能在纷繁复杂的市场经济环境中，面对汹涌而来的全球化浪潮，找准自己的定位，以企业真正的核心竞争力来应对来自国内和国外企业的挑战。
The development of China"s economy depends on the development of its firms, which means the firms of China should have core competence. So, the study how to promote an firm"s competitiveness is very important.Many theoretic studies and evidences show that to build and development "Core Competence" is the key to promote firm"s competitiveness. Whereas Chinese firm has entered the World"s 500 Stong, the absence of core competence makes them hardly obtain the advantage in world compete.Those firms include not only the large state owned enterprise, but also the medium and small run by private capital in inside.The article is divided into three chapters, being in the light of advancing the problem, analyzing the problem, and account for the solution of the problem.Firstly, describing the concept of competition ability and core competency, subsequently analyzes the present condition of Chinese firms to nowadays international situation.Secondly, putting forward to lead into the necessity of the core competencies concept and the difficulty of the actual operations in our country business enterprise. Further more, suggesting that it has very large influence and driving action for building core competence if the firm establishes the competition stratagem and study mechanism. Lastly, on the base of the two previous chapters, putting forward some conceives and suggestions about how to increase the enterprise core competencies in our country. On the construction a literary grace takes the top and bottom acts in cooperation, design from the theories with the individual cases analysis method. Seeing from full text, the article establishes in two main lines. One is a clear line, including the concept, character, research and usage of the enterprise core competencies, among them put forth effort to emphasize the competition strategy and study mechanism, which largely contribute to establish and support to the core competence. The other is a dark line, which established on the national and localeconomic environment, competing situation and enterprise present condition. The executive and governor of the Chinese enterprise could fix their own position and welcome the challenge coming from the domestic and the abroad enterprises in numerous and complicated market economic environment, only if they deeply cognize the content of the thorough enterprise core competence, absorb well with draw lessons from the successful experience of the abroad enterprise.
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