论文标题:试论中小企业的社会资本构建问题
Study on the Construction of SMEs" Social Capital
论文作者
论文导师 惠宁,论文学位 硕士,论文专业 企业管理
论文单位 西北大学,点击次数 30,论文页数 63页File Size4086K
论文网 http://www.lw23.com/lunwen_806386997/
SMEs ;; social capital;; relation network;; trust;; corporate culture;; personnel management
社会资本近年来愈来愈成为企业关注的热点问题。社会资本是指行动主体通过基于信任基础上的关系网络状态获取稀缺资源并由此获益的能力。本文基于社会资本理论,研究中小企业的社会资本构建问题。中小企业在国民经济中占有重要地位,然而中小企业受自身条件影响,社会资本缺失比较严重,目前文献中对于中小企业社会资本问题的研究也非常的有限。本文在研究的过程中综合使用了文献分析法、定量定性分析法和案例分析法,希望通过研究对中小企业的社会资本构建问题提出一定的参考和指导价值,促进中小企业更加快速健康的发展。 本文是在全面阅读了国内外关于企业社会资本的大量文献之后,根据目前理论界研究的现状和薄弱点,然后结合目前企业发展的现实进行选题研究的。首先我们从企业的优势和劣势两方面分析了中小企业社会资本的现状,从企业内部社会资本和外部社会资本两个方面研究了中小企业社会资本的缺失原因,提出了企业社会资本的缺失内部主要是人才的流失和企业文化的薄弱造成的,外部主要是基于信任的企业社会关系网络的贫乏和创业者本身的局限性造成。然后本文综合理论界关于企业社会资本理论的研究成果,论证了构建中小企业社会资本的基础是基于信任的企业关系网络,提出了中小企业社会资本的构建内容:一是技术创新促进企业社会资本的形成;二是竞争优势加快企业社会资本的积累;三是人才管理是构建企业社会资本的必要条件;四是企业文化建设是构建中小企业社会资本的保障。我们以奥斯本计算机公司为例,应用本文理论对其企业的社会资本构建问题进行了实证研究。最后提出构建企业社会资本的同时要加强企业文化建设,倡导信誉意识,注意软约束。
Social capital has become the pop-topic of enterprise in recent years. Social capital is mean to the ability which the actor obtain the scare resources and benefits from its relation network based on trust. Based on the theory of social capital, the paper researches the construction of SMEs" social capital. SMEs" play an important role in country economy, but effected by itself conditions, SMEs" social capital is very shortage, and the literature"s research is very limited about the SMEs" social capital. This paper Synthetically uses the way of literature analysis, qualitative and quantitative analysis and case analysis in the process of study, we hope putting forward the certain reference and the instruction value about the construction of SMEs" social capital, and quickly promote the healthy development of SMEs. Based on a careful reading the corporate social capital of literatures, we confirmed the way of thinking of research which combined the actuality and blank of research with the present realistic development need of enterprise. First, this paper analyzes the actuality of SMEs" social capital from advantage and disadvantage, and researches the lack of reason on SMEs" social capital from the inner corporate and exterior, then put forward the lack of reason in inner mainly caused by the lack of personnel management and corporate culture, in exterior mainly caused by the shortage of the relation network based on trust and the ability of leader. Second ,this paper combines the achievements of research in theory about SMEs" social capital with the actual circumstance of SMEs, proves the foundation of construction of SMEs" social capital is corporate relation network based on trust, and put forward the content of construction is as following: first, technique innovation promotes the formation of SMEs" social capital,second , competitive advantage accelerates the backlog of SMEs" social capital, third, personnel management is the necessary condition of SMEs" social capital, finally, corporate culture is the beneficial guarantee of SMEs" social capital. In the meantime we carry on a substantial evidence research through the Osborne computer enterprise using the theory this paper. Finally, we put forward SMEs should strengthen the corporate culture construction, initiate Reputation consciousness, and notice soft stipulations.
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